assume vivid astro focus

assume vivid astro focus / avaf is an artist collective founded in 2001. avaf can assume different formations depending on the projects they are involved in. avaf works in a vast array of media, including installations, painting, tapestry, neon, video, wallpaper, sculpture, performance etc.

The pseudonym is a fundamental aspect in their process of working “collectively”: the ultimate aim of their projects is the creation of a Gesamtkunstwerk (“total work of art”) where the public becomes one with the artwork. Being inclusive is key to the realization of their works – avaf uses color as a universal language with the intention of guaranteeing the public’s participation and surrender. The viewer is always centerpiece in all avaf projects.

Avaf uses color also as a conduit of energy. Color functions then as a unifying force in their projects: between people and between people and space/architecture. Color brings people together and is inclusive, not exclusive. Color can transmit joy and hope and therefore color can be used as a healing tool.